文章摘要
郭晓亮,吉海涛,郭雨梅,张璐. 学术期刊共媒体云与自媒体库互动融合的构想. 中国科技期刊研究, 2019, 30(2): 161-168
学术期刊共媒体云与自媒体库互动融合的构想
Conception on interactive convergence of joint media cloud and we-media library in academic journals
投稿时间:2018-07-16  修订日期:2018-10-10
DOI:10.11946/cjstp.201807160631
中文关键词: 学术期刊  媒体融合  数字出版  网络出版  共媒体云  自媒体库  开放获取
英文关键词: Academic journal  Media convergence  Digital publication  Internet publication  Joint media cloud  We-media library  Open access
摘要点击次数: 122
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基金项目:辽宁省社会科学规划基金重点项目“学术期刊分化与跨界融合发展研究”(L17AXW002);中国高校科技期刊研究会专项基金课题资助项目“学术期刊共媒体云与自媒体库的互动融合”(CUJS2017-005);全国理工农医院校社科学报联络中心基金资助项目“学术期刊共媒体云与自媒体库的‘双峰’互动融合”(LGNY18XX)。
作者单位E-mail
郭晓亮 《沈阳工业大学学报》编辑部,辽宁省沈阳市铁西区南十三路1号 110023
西北大学科学史高等研究院,陕西省西安市长安区郭杜教育科技产业园区学府大道1号 710127 
gxlat@163.com 
吉海涛 《沈阳工业大学学报》编辑部,辽宁省沈阳市铁西区南十三路1号 110023  
郭雨梅 《沈阳工业大学学报》编辑部,辽宁省沈阳市铁西区南十三路1号 110023  
张璐 《沈阳工业大学学报》编辑部,辽宁省沈阳市铁西区南十三路1号 110023  
中文摘要:
      【目的】 结合新时代对学术期刊发展提出的新要求,探讨学术期刊媒体融合的宏观架构设计和有效路径。【方法】 采用文献法明确当前研究的趋势和不足;采用访谈法了解学术期刊四大利益主体的特征、需求及学术期刊媒体融合面临的问题;采用实地调查法明确学术期刊媒体融合的现状与需求,并提出新的媒体融合模式。【结果】 创造性地提出“共媒体云+自媒体库”的互动融合模式,根据学术期刊准产业化运营的整体构想,着眼于学术期刊核心竞争力整合学术内容生产的核心环节,联结四大利益主体,通过相辅相成、互动提高的运行机制促进学术期刊的共生发展。【结论】 “共媒体云+自媒体库”互动融合打破期刊层面和个体层面的传统壁垒,加强两者间的知识共享与互动反馈,突显并强化各自的优势:共媒体云能突显学术期刊的核心业务,兼容多种媒体形态,有利于学术期刊核心竞争力的提升,实现可持续发展;自媒体库有利于促进学术期刊及相关利益主体的有效互动,拓展稿件来源和传播渠道,从源头上提升学术内容生产水平,实现学术利益共同体的互促共赢。
英文摘要:
      [Purposes] This study aims to discuss the macro structure design and effective path of media convergence of academic journals combined with the new demands proposed to academic journals in the new era. [Methods] We applied literature review method to clarify the trends and deficiencies of current research, used interview method to understand the characteristics and demands of four interest subjects of academic journals and problems during the media convergence of academic journals, and utilized field survey method to clarify the status quo and demands of the media convergence of academic journals, so as to propose new mode of media convergence. [Findings] The interactive convergence mode of “joint media cloud + we-media library” is proposed creatively. According to the overall conception of quasi-industrial operation of academic journals, the core links of academic content production are tried to integrate with focusing on the core competitiveness of academic journals. Four interest subjects are linked, and the symbiotic development of academic journals is promoted through the operating mechanism of complementarity. [Conclusions] The interactive convergence of “joint media cloud + we-media library” breaks traditional barriers between the dimensions of journal and individual, enhances the knowledge sharing and interactive feedback of them, and highlights and then strengthens their respective advantages. The joint media cloud can highlight the core business of academic journals and make various media forms compatible, which will benefit the promotion of core competitiveness of academic journals and realize sustainable development. And the we-media library can promote the effective interaction between academic journals and their stakeholders, which will expand the sources of manuscripts and the channels of communication, promote the production level of academic contents from the origin, and realize the interactive promotion and mutual benefit of academic interest community.
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